What gets you out of bed in the morning? Your “Why?”?
What gets you out of bed in the morning? Why your “WHY?” is so important.
Simon Sinek is famous for the third most popular TED talk of all time, based on his book Start with Why. (Given its continued value, relevance and ubiquity, makes you wonder what the top two are*)
Mr Sinek says this about his decision to highlight the importance of purpose:
In 2009 … [I] started a movement to help people become more inspired at work, and in turn inspire their colleagues and customers … People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers had little in common, but they all started with WHY. They realized that people won’t truly buy into a product, service, movement, or idea until they understand the WHY behind it.
Mine is a crude paraphrase of his explanation of the birth of his bestseller, Start with Why. It does, however, make the point.
You need to know WHY you are doing something, for others to want to follow you, either to work with you or to buy from you. What is your purpose in doing what you do?
You also need to be clear about your reasons for doing what you do, when you are a leader. Why should your team follow you? After all, just because something is of burning importance to you, it doesn’t follow that they have to be obsessed with it too. Something which fires and inspires you may well be a damp squib for others.
Unless …
Unless the people you are seeking to inspire can see not only the reason behind the thing that inspires you AND the impact that has on you. What are the benefits? How does it make you feel?
And that’s the important bit. It’s not the reason. In fact, it’s the way the reason makes you feel (with apologies to the late Maya Angelou) that makes the real difference.
When people are busy, with stressful lives, full diaries and then the external pressures of things like hardship, environmental concerns and, of course, the pandemic, motivation can be a real problem. You can look at Mazlow, you can cite Herzberg … but if you’re not “feeling it” then you’re not going to be motivated.
That goes for you as a leader, and it goes for every one of the people you lead. Why should they follow you? Money, hierarchy, power all influence, of course. They don’t get people out of bed in the morning with anything other than reluctance, however, if those people don’t feel that your leadership motivation is working for them, they simply won’t follow you. And you can only be a leader when people are prepared to be led.
So, you can simply tell people why YOU like x,y,z and how it makes YOU feel, and that’s the problem solved, right?
Nope.
It is, as Maya Angelou said, how you make THEM feel, which is so important. So when you are using your own motivation as the tool to motivate your team, you need to remember what is going on for THEM, as well as for yourself. Watch, listen and learn what motivates different people to achieve different things, at different times? Every team will be super-successful with a focus on diversity, most importantly diversity of thought. That translates as diversity of motivation, or different strokes for different folks, as it’s often said.
How can you find out what motivates your team? How about asking them? And how about asking them what is important to them, rather than what motivates them? Get to know your team. Learn how your team tick as individuals, as well as the collective whole. Get to know your team’s Why.
If you would like to know how to motivate your team (and maybe yourself) better, it only takes a quick chat with me to check we’re compatible. That chat is 100% free and 100% confidential. No-one will know you’ve been in touch, so no-one will know you asked for help. (Asking for help is a massive STRENGTH, by the way, but that’s another blog …). It’s OK not to have have all the answers. Leaders with all the answers are unicorns. Just saying …
Nomatter the need for secrecy or your confidence in your ability to show your team you care and want do to the best for them, leadership coaching will really help. Your team will benefit indirectly, which means your customers will too, so you will benefit from growth all over again. 360’ of wins! Please get in touch, and let’s get you started on finding your Why?
* The top two are, by the late and great Sir Ken Robinson, on whether schools kill creativity in our children, and the famous talk by Prof Amy Cuddy on body language and posing which still has people talking to this day.